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Why it Matters

You become part of the solution in protecting the environment by shopping second hand or swapping clothes instead of buying. 


Each year 100 billion new pieces of clothing are produced.

Women buy around 68 new pieces of clothes each year.

On average, one clothing item will only be worn 7 times before being forgotten.

With so much clothes being produced and forgotten, 85% of all clothing produced will end up in a landfill within a year.

The fashion industry is responsible for 10% of the Co2 emission affecting our environment.

By reducing your consumption of purchasing new items, you have a direct impact on supporting our environment.